Email has become more important than ever as we navigate our evolving virtual worlds. Click here to get the templates and tips from Salesforce.

Here are BVU’s top 3 take-aways:

Personalization is key: 74% of marketers say targeted personalization increases customer engagement.
Use content that works. Test everything and see which calls-to-action, photos, and graphics get the best click rates.
One call-to-action per email, and why not put it in the middle while you’re at it?