The Science: What does the evidence-based research tell us about how to motivate donors? Explore this timely topic to obtain a competitive edge in the fundraising world. Take your fundraising beyond anecdotes, gut feelings, and traditions to identify what truly inspires altruism – as uncovered by behavioral economists and psychologists. The Art: It is hard to stand out today with distraction, fatigue, and ambivalence of the content of mass messaging that dominates our lives. Through a series of fast-paced interactive…